Marketing consulting

Best products need best advertising. We do our best to broaden the target of the existing and future hotels by conducting consistent PR actions based on market segmentation and varied depending on the target groups.

Our assistance results in significant increase in sales which is inseparably linked to the brand awareness we develop. HCG offers a wide range of marketing services on all levels. We are fully aware of to what extent consistence, persistence and coherence matter in marketing.

  • media plans
  • marketing plans
  • visual identification
  • management of marketing and sales departments
  • sales plans
  • marketing actions optimization
  • determining sources of competitive advantage
  • marketing strategy
  • brand reinforcement
  • positioning within a selected market sector
  • publicity for the hotel
  • publicity for the SPA
  • publicity for the restaurant